About: SunFunder provides debt financing for solar enterprises. They started with crowdfunding and since then have been approaching bigger and more professional clientele – the brand needed to be refreshed in order to reflect this shift.

Although they wanted to be seen as experienced and efficient, they also wanted to be perceived as dynamic and forward-thinking due to the nature of their industry.

Maintaining previous brand recognition through developing their logo rather than redesigning it, we were then able to think about how we could bring this brand to life through type, colour and branded assets.

Services: Art direction, branding & web.
Date: 2018-2019
Links: SunFunder site.